The factors that are
creating this opportunity are the increased usage of technology and cell
phones. Almost everyone is carrying a cell phone with them when they go out
somewhere. People rely on communicating with each other through texting. This
market is located all over the world. Even people who are less well-off own a
cell phone, but not a smart phone.
People need a place to
put their phone when they use a public restroom. Women’s clothing in particular
does not always have pockets and therefore they do not have a place to store
their phone. Women have purses to put their phone in but sometimes they want to
keep their phone within arm’s reach. This
window of opportunity will be open for quite some time as I do not see cell
phones fading out anytime soon.
The product I have
designed is a pocket holder designed to hold your cell phone while in a public
restroom. The pocket holder will be placed on the side of the stall opposite
the toilet paper dispenser. The pocket will be big enough to hold any type of
phone and even keys. The holder will be within arm’s reach in case you need to
use your phone while in the restroom. And if you use it you can easily put it
back.
There will be wipes
attached to the side of the holder so you can wipe off the holder and your phone
if you want it stay more sanitary. Public restrooms are actually pretty clean
as many having a cleaning staff come in often. People are already bringing their phones into
the bathroom; it might as well be in a secure area.
I believe people would
use this product because it is something they never knew they needed. It would
not be hard for them to switch because they are not switching from anything, it
would just be something extra for them to use. People can switch from placing
their phone random places in the bathroom to putting it somewhere secure.
It would be crucial for
my idea to be distributed to lots of different locations. The more places it
could be tested out, the more places it will be discovered. It is important for
the customers and users to be satisfied to help my business idea get patented.
My product would have to pass all regulations.
The most important part
of the business would be the distribution. There would then be the people who
would have to set them up in the public restrooms. To start off I would have a
handful of employees to see how production and assembly would be handled. Once
I see how things operate I will get more people to help team up with me.
I have a patent lawyer
on my team that will help me get my product through the process of becoming a
real thing. The social capital I have will be crucial to helping create my
business plan. She has already been able to teach me a lot and she has the
knowledge to help me get my idea where I want it to be.
The next business idea
I have is creating an app. My current customers already all have cell phones so
the current customers would still be the audience I am targeting. I am not sure
exactly what app I want to create, but I have been brainstorming a variety of
different ideas to possibly to start with.
In the next five years I
want to become a lawyer. I do not see myself being an entrepreneur for the rest
of my life. I feel as though that life would be draining and I do not want it
to be my career. I could see myself doing something on the side if I have the
time.
No comments:
Post a Comment